You can do a sitemap and include any videos on your site that are hosted on other sites (like Youtube). However, I don't think you can submit a sitemap on behalf of another site (like Youtube). Generally speaking Google is really good at indexing Youtube videos that are embeded on third party sites. However, they almost always rank the Youtube version ahead of the one on your site so a sitemap probably doesn't have a huge impact. If you are hosting with a different third party site (like vimeo or metacafe) and embeding then you might want to do the sitemap for those videos.
Brian, When a person subscribes to your YT channel as a result of watching a video, does it matter if they subscribe while Watching the video, or after the video is finished? What about subscribing after only 1 minute of the video or half way through? Does the timing matter? (You had mentioned if they subscribe after watching one of our videos it helps the video rank. I have known that but always wondered if it helps if the video is finished or not?)
This is another excellent piece of content Brian. I now find myself asking, “What would Brian do?” while creating content/outreach. In this piece though, I cannot wrap my head around your video production only costing $90. Every time I have looked into video production/editing locally, the price has always been $1000+. Perhaps because I live so close to Hollywood LOL.
When digital marketing is what you do for a living, you often take for granted that probably 99% of people who use YouTube are NOT professional marketers. They’re just people who use YouTube for fun and as a place to share videos with friends and family. My point is that while your tips seem second nature to a professional video marketer, for the most part your average social media user has no idea about any of this stuff.
One question for you (or the other gurus following along). Have you noticed YouTube putting more ranking emphasis on partner channels or monetized videos? I've noticed some of my monetized audioswapped videos get better search visibility than my non-monetized ones, often with similarly optimized videos where the non-monetized one has much better engagement stats.
I know a few people who have tried software and none of them have found a solution that does it with enough accuracy to make them happy. We either have one of our employees do the transcription or outsource it. The video above was transcribed by speechpad. There are a ton of companies out there that will do transcription for about $1 per minute. You can find it even cheaper if you look hard.
So, if you were to slip something, and there's actually been some tests done on this, where someone transcribes a video and throws in a word that isn't mentioned anywhere in the description, anywhere in the title, and then you type that in a search in YouTube and up comes that video. They are indexing the transcriptions. So take the time to go ahead and transcribe your video word for word. Upload the text file. It will match up the words. It will then make your video closed caption, which will increase your click through rate, and it will also allow you to rank better for that video. Just a quick tip on that. Definitely worth doing. If you're going to take all the time to make the video, take a few extra minutes and transcribe it and make it happen.
This is fantastic information and really useful for starting a new YouTube channel. I have a question regarding the length of the videos: I have heard that YouTube does not promote videos that are less than 5 mins in length as “Suggested Videos”, is that true? Some of the YouTubers I have interacted with suggest me to go for videos longer than 5 mins and I was wondering if that would have any impact.
Now, awesome video content gets natural links. People say, "Hey, I saw this great video over here. Go ahead and take a look at it." It's going to build links naturally, but there are ways that you can help that process along by sharing it on your social media, by making sure that your users know that it's there so that they can go and watch it, especially your most engaged audience, which are going to be the people that you're dealing with. For us, that's our customers.
Ya that's what I'm basically doing. Taking a few sentences from the post and then linking to my post within the description. You mentioned 400-500 word unique descriptions in the video and that's what prompted my question. Not sure how I can write a unique 500 word description when I just wrote 1500 words on my blog about the topic. Thanks for your reply.
2) Engagement factors are very important, but related to the point above, recency or frequency of engagement seems to carry a lot of weight as well. In other words, if your video has a million lifetime views but none in the last six months, YouTube is likely to favor something fresher. Just like site content, you want to aim for evergreen videos to capture your money keywords.
So good advice but you forgot to mention the second most important part to getting your video watched. So youre a nobody and no one knows about you how will you ever rank? keywords and all you talked about arent going to do it so what do you do? as soon as you post your video buy likes comments views and subs to rank thats the secret sauce my friends that gives your video a jumpstart to get it to place on the first page
MozBar Chrome Extension – install the extension on Google Chrome. Now Google your keyword while searching YouTube, like this: site:www.youtube.com your search term. If top results have a higher PA (page authority), the keyword is more competitive. Broad keywords are naturally more competitive and require you to make a better video, so choose a specific phrase from YouTube/Google Autocomplete and create a better video than the top results.
Thanks for your response. So if I understand correctly kewords like-chevy dealership o’fallon il, used cars o’fallon, il and others like that for the towns I want my videos to rank for would be the ones to use. So as I review different vehicles my choices of keywords will run short. Do I just try to spread them out over the different towns in my market area ?
Quick question though. What about a video that ranks quickly within 24 hours and it has no engagment no comments to views… yet because its key word optimized for youtube it ranks very high maybe among low competition keywords!! How could you go into a high competeion keyword and make a great video and have it move to page 1 in a week!! starting from ground zero no engament but great video and SEO.
I felt the need to double back to this post and commend you for being honest with me online marketing community and telling everyone that you’re a one-man business show. I respect you for doing that time. I personally know how hard it is to get a site up and running and keep you side hustle going. I used to struggle with YouTube video Marketing in the past because I’ve written a few sentences with a bunch of hashtags and hoped for a lot of views but it didn’t work out that way. My guess is that YouTube video marketing is somewhat like a blogging and content marketing. You have to write and publish lots and lots of content in the YouTube video description in order to rank well in YouTube video search results and to rank well and Bing, Google, and Yahoo. Is this correct?